The childrens book publishing world is a fast-growing and exciting place--a $2 billion industry. Finding your niche and then working your way into it can be a tricky task. Here are some helpful tips on publishing childrens books and choosing the correct publisher for you.
Do Your Research. Find out who the childrens book publishers are (like Scholastic), where they are, and how to contact them. It helps to attend childrens book conferences or seminars, learn the hot topics and trends specific to this industry--understanding these will help you present your childrens book in a more appealing light by tying it to a popular trend.
Choose the Right Publisher for You. The list of childrens book companies is long. You need to understand what each publisher's specialties, strengths, and preferences are, so you can narrow down the publisher list and match up your material with their needs correctly. Be thorough and picky. Children's book publishers do not rely heavily on a literary agent representing you. It isn't necessary for children's book writers to have an agent, but it certainly would not hurt.
Illustration. If you are not a professional artist, you should not illustrate the book yourself. In fact, you do not need to have the book illustrated before submitting it to a publisher. Childrens literature publishers often have illustrators they like to work with, so it should not be a stumbling block to getting published.
Approach the Publisher Properly. Some childrens book publishers want a call first, some want an email, some want a query letter, some just want a portion of your manuscript in the mail. You must show respect and approach them how they want to be approached--take the publisher's advice; otherwise, they will not listen to you or consider your material.
Learn to Shrug Off Rejection. On the average, 98-99% of submissions to children's book publishers get rejected, especially if you've never been published before. That's just the way it is. It will help if you can learn from rejection. Be open-minded. You may need to revise and try again. If you have talent and perseverance, you will succeed in getting published.
Books that offer help in getting published in the children's book industry can be found in your local bookstore, library, or Internet stores. Here are some of the best ones:
Complete Idiot's Guide to Publishing Children's Books. Practical advice on getting started as a children's author; basics of writing--and selling--books for children; tips on the publishing process. The comprehensive guide to writing, publishing, and selling for the ever-expanding and always exciting children's book market.
The Business of Writing for Children: An Award-Winning Author's Tips on Writing and Publishing Children's Books, or How to Write, Publish, and Promote a Book for Kids. A terrific guide for aspiring writers of children's books. The guide addresses common myths about children's writings, children's book categories, elements of successful stories, manuscript format, submission strategies, contract negotiation, the publishing process, career building, and children's writer resources. It also offers invaluable commentary on querying for multiple manuscripts, promoting a first book, and making arrangements for school appearances.
